Sony Full Frame Sale

There's never been a better time to go full-frame. But hurry, the Sony Full-Frame Sale only lasts till October 5th*.

*some exclusions apply

NEW SMOKIN HOT PRODUCT

According to Sony, the a9 is the most technologically advanced, innovative digital camera they have ever created.

The new a9 offers a level of imaging performance that is simply unmatched by any other camera - mirrorless, SLR or otherwise. It features the world's first full-frame stacked CMOS sensor, 24.2 MP2 resolution. Plus, it offers continuous shooting at up to 20fps, 693 point focal plane phase detection AF points with 60 AF/AE tracking calculations per second, silent vibration-free shooting, and more.

Key Features:
  • 24.2-megapixel 35 mm full-frame stacked CMOS sensor with integral memory
  • BIONZ X image processing engine
  • High-speed continuous shooting of up to 20fps4 with AF/AE tracking
  • 693-point wide-area phase-detection AF
  • 5-axis image stabilisation with effectiveness equivalent to 5.0-stop19 slower shutter speed
HOT PRODUCT

Sony Alpha a7II - It's all the full-frame performance you ever wanted in a compact size that will change your perspective entirely.

Enter a whole new level of sophistication and control. With thea7II in hand, images are gorgeous from corner to corner, courtesy of Sony's 35mm full-frame 24.3 MP Exmor CMOS image sensor and BIONZ X image processing engine. For extremely high image quality and minimal noise, record movies in the high-bit-rate XAVC S format, which enables Full HD image recording at 50Mbps (60p/50p, 30p/25p, 24p). Whenever fleeting photo opportunities arise, you can always depend on state-of-the-art Fast Hybrid AF. And finally, say goodbye to five types of camera shake! 5-axis image stabilization lets you zoom, snap close-ups and capture night scenes with greater clarity.

TRADE IN - TRADE UP PROMO

Trade in your existing DSLR for a new Sony full-frame camera and save up to $500!

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HOT PRODUCT

Sony a7s II Body

The a7S II delivers an awe-inspiring sensitivity range of ISO 50-409600, delivering stunning image quality when shooting in the most challenging lighting conditions - from the brightest of mornings to the darkest of nights. Other features include 5-axis image stabilization and the ability to record movies in 4K internally through use of the advanced XAVC S codec4.


HOT PRODUCT

Sony a7r II

The Sony a7R II is an impressive 42.4-megapixel full-frame stills camera, delivering medium format-like resolution. On the other hand, it's a camera that feels right at home on a major movie set, capable of recording immaculate 4K video internally. And as if that's not enough, the a7R II comes equipped with 5-axis stabilization, and more.


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HOT PRODUCT

Sony FDR-X3000R 4K Action Cam with LiveView Remote

It's all in the wrist! Get tighter teamwork between Action Cam and Live-View Remote. Share ski runs, killer waves and wipeouts in real time. Stream scenes as they happen with high-quality picture and sound. Action Cam combines brilliant 4K imagination with Balanced Optical SteadyShot advanced camera-shake compensation. This advanced stabilization system makes it easier to shoot beautifully clear, stable images while travelling, bike riding, and in other active situations.

SONY TRY & BUY PROGRAM

Sony's Try & Buy Program removes the guesswork. You only buy it after you've tried it and have fallen deeply in love with it!

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HOT SELLER

Sony A6300 Black w/ 16-50mm & 55-210mm Lenses

Never before has the world seen this much power in a portable package: the world's fastest autofocus, the world's highest number of autofocus points, an impressive 11 fps high-speed shooting, immaculate razor-sharp resolution, and cinematic 4K movie recording.


HOT SELLER

Sony A6500 Black w/ 16-50mm & 55-210mm Lenses

The α6500 professional-class APS-C interchangeable-lens camera features unbeatably fast autofocus; High-density Tracking AF Technology with comprehensive phase-detection AF point coverage; enhanced buffer for continuous shooting at up to 11fps (Hi+); 5-axis optical image stabilization; and touchscreen focus control.


HOT PRODUCT

Sony DSC-RX10III Cyber-Shot

With vast zoom range out to 600 mm, efficient 1.0-type image sensor, large-aperture lens and much more at your command, it's incredibly convenient for you to capture more captivating stills and movies from every perspective.

Together, a large-aperture 24–600 mm F2.4-4 optical 25x zoom lens and 1.0-type stacked CMOS sensor make subjects stand out beautifully, even when shot in extreme close-up. Extended zoom, blazing speed and complete silence make for a new shooting experience.

Sony Lenses

High resolution and appealing bokeh together at last, from the leader in imaging innovation.

*sale ends September 14th

NEW SMOKIN HOT PRODUCT

Introducing Sony's new 100-400mm Super Telephoto Zoom Lens

The first super-telephoto zoom in Sony's flagship G Master series covers a versatile 100 mm to 400 mm range. With extraordinary resolution and fast, precise autofocus it lets you capture distant action with outstanding quality and immediacy. In addition to world-class image quality, this fine lens offers the mobility, reliability, and operability that professional applications demand.

Key Features:
  • G Master super-telephoto zoom
  • High resolution at any focal length
  • Natural rendering and color
  • Clarity and contrast in any light
  • Compact, lightweight and mobile
  • Clear, blur-free images without a tripod
  • High reliability in harsh conditions
HOT SELLER

Sony SEL FE 24-70mm f/2.8 GM Zoom Lens

A new era of standard zoom performance. No-compromises design and technology in a new constant F/2.8 zoom lens that can fully utilize the performance potential of current and future high-resolution camera bodies .


HOT SELLER

Sony SEL FE 70-200mm f/2.8 GM OSS Zoom Lens

The standard zoom redefined. G Master series lenses take imaging and expression to previously unattainable levels with a stunning blend of extremely high resolution and softly dissolving background bokeh.


Sony SEL FE 28mm f/2.0 Lens

An excellent choice as a second lens to supplement a basic lens kit, this full-frame 28mm wide-angle prime features a bright F2.0 maximum aperture and outstanding overall optical performance.

Sony SEL FE 35mm f/2.8 ZA Sonnar T*

Featuring a bright maximum aperture of f/2.8, compact dimensions and outstanding optical performance in a versatile 35mm focal length, this Carl Zeiss lens is an ideal match to Alpha a7 Series full frame camera bodies.

Sony SEL FE 50mm f/1.8 Lens

Featuring ZEISS T* (T-star) coating, five aspherical elements including a large diameter AA (advanced aspherical) element with outstanding surface precision and three ED (Extra-low Dispersion) glass elements in a high-performance optical design.

Sony SEL FE 16-35mm f/4.0 ZA Vario- Tessar T* OSS Lens

Featuring ZEISS T* (T-star) coating, five aspherical elements including a large diameter AA (advanced aspherical) element with outstanding surface precision and three ED (Extra-low Dispersion) glass elements in a high-performance optical design.

SEL FE 24-240mm f/3.5-6.3 OSS Zoom Lens

A 24mm to 240mm 10x zoom range allows this one lens to cover an extensive variety of shooting situations, making it ideal for travel where reducing luggage is a priority, for landscapes, architecture, snapshots, portraits, and much more.

Sony SEL FE PZ 28-135mm f/4.0 G OSS Cinema Lens

The SELP28135G is a powered zoom lens that has been created to satisfy professional optical and operational requirements for high-quality movie imagery, including 4K.

HOT PRODUCT

Sony PXW-X70 XDCAM

The PXW-X70 features a 1.0 type Exmor R CMOS Sensor with a resolution of 20 megapixels. The sensor, which is even larger than the Super 16mm film frame, delivers high resolution and fantastic low light performance, as well as offering more depth of field control as demanded by today's diverse shooting requirements.


HOT PRODUCT

Sony HXR-NX100 Camcorder

The HXR-NX100 is an affordable, compact Full-HD camera capable of stunning results with a no-compromise big 1.0-type sensor, and a familiar, proven set of manual controls, including 3 independent manual lens rings, alongside smart fully auto options. The NX100 offers all the professional features you need in a robust yet compact chassis.


You can buy a camera just about anywhere, but why would you?

If you're in the market for just any camera -- any store will do. But if you're serious about getting the right camera, camcorder or, for that matter, any number of photo or video products, then your choices are narrowed to one. At Vistek, we do everything to make sure you know what you're buying. That the camera you purchase now, will perfectly accommodate what you plan to do with it next year.

SHOP FOR SONY