Make this the year for Fujifilm gear.
Whether you’ve been considering a compact retro-styled mirrorless X Series model or taking a closer look at the large-format GFX cameras, there’s never been a better time to equip yourself the latest from Fujifilm.


Fujifilm GFX 50s II Medium Format Mirrorless Body
Sale valid from Jan 23 to Feb 20, 2023.GFX50S II offers the perfect mix of accessibility and flexibility. Pair it with the new GF35-70mmF4.5-5.6 WR lens and you’ll find a wonderfully affordable combination that delivers images from a 51.4-megapixel sensor, which makes it the perfect gateway to large format photography.
Fujifilm Fujinon GF 35-70mm f/4.5-5.6 WR Lens
Sale valid from Jan 23 to Feb 20, 2023.Engineered for discerning stills and video users, this weather-resistant optic is the latest in a long line of lenses renowned for optical excellence; ready for anything, whatever the conditions.

Fujifilm GFX
Outstanding resolution, exceptional tones and advanced colour reproduction converge in Fujifilm’s GFX models to deliver some of the world’s best image quality available today.

Fujifilm GFX 50s II Medium Format Mirrorless Kit w/ GF 35-70mm f/4.5-5.6 WR Lens (51.4 MP)
Save: $674.01Complimentary GFX Demo
Get MORE THAN FULL FRAME with the FUJIFILM GFX System
Interested in the GFX System? Fujifilm is providing a complimentary GFX product loan with a GFX Product Expert personal 1-on-1 video conference call. Experience the goodness of GFX Large Format!
Sign Up
Fujifilm X-Series
The X-T5 is the pinnacle of Fujifilm’s X Series and the most powerful camera in this lineup to date, with features designed to meet the demands of today’s professional photographers and videographers.

Fujifilm X-T5 Mirrorless Body Black
Comparable in size to the original X-T1 and 50g lighter than its predecessor, X-T5 features the latest high-resolution, 40.2-megapixel X-Trans 5 HR sensor for simply stunning results..

Fujifilm X100V Silver
A new 23mm F2 fixed lens perfectly complements the cutting-edge 26.1MP X-Trans CMOS 4 back-side illuminated sensor at its heart. The X100V also features the powerful X-Processor 4 quad-core imaging engine, which drives superfast, precision autofocus right down to -5EV, while an Advanced Hybrid Viewfinder ensures photographers are always ready for the perfect moment. With the addition of a tilting LCD touchscreen, optional weather sealing (with separately purchased lens) and a great design, you have the perfect recipe for beautiful still images and spectacular 4K video, whatever the situation.
Shop for Photobooks, Canvas prints, Fine art prints and more!
What’s stopping you from starting your own photo gallery? Seriously, start looking for a suitable wall. Because if you have a collection of photos to show off, Vistek can take your pictures and turn them into gorgeous prints on paper or canvas.
Fujifilm Accessories
It always pays to plan ahead and pack some extra power and storage solutions. We thought you might want some of these additional accessories in you bag, too.

Fujifilm Twin Battery Charger for NP-W235
The BC-W235 twin battery charger is used to charge two NP-W235 batteries at the same time.
Fujifilm NP-W235 Rechargeable Lithium-ion Battery for X-T4
This large capacity battery is 1.5 times that of an NP-W126S battery, lasts for 500 frames per charge in the Normal mode, 600 frames in the Economy mode and up to 1,700 frames continuously if it is combined with the optional battery grip “VG-XT4” which holds 2 more batteries.
Fujifilm NP-W126S Rechargeable Lithium-ion Battery for X-Series Cameras
High performance lithium-ion rechargeable battery that gives long term use with repeated charges. Recommended for X-T2 in conjunction with the Vertical Power Booster Grip to allow 30min of 4K movie recording.
Fujifilm LC-X100VB Black Leather Case for X100V
This Leather Case has a form-fitting design that both protects the camera from light impacts and scratching and improves the grip while handling.More great ways to get creative this season
More great ways to get creative this season
From streaming live video to podcasting and printing, we have curated some really great products to help get your creative vision on track this summer.

Gear Guide for Nature Lovers
This spring, the great outdoors is beckoning us like never before. The only thing better than finding yourself amid nature’s bounty is having some great gear to capture the moment, bring it home and share it with others. We have a few suggestions.
VIEW THE Guide

Vistek Deals Center
Great Deals on Overstock, Open Box, Demos and Pre Owned Gear. Vistek guarantees all used equipment for 90 days, so you can purchase with confidence.

Trade-in Trade-up
Trade in the gear you have, into the gear you want. When you upgrade your equipment, pay tax only on the amount after your trade-in value is deducted!

Student Pricing
You earn top marks by securing exclusive low pricing on Student Deals, everything from cameras and lenses to lighting and other essentials.
Subscribe for Sales, Live Events and more every Week!
Events by world-renowned photographers and filmmakers. New product launches and time limited promotions. The chance to win great prizes and save on your favourite brands! Read more.