No Reviews Q & A
Product Highlights
  • 24.1 MP CMOS Sensor
  • APS-C Format
  • 5 FPS Continuous Shooting
  • ISO 100-25600 (Expandable to 51200)
  • 4K 3840x2160 Video
  • Vari-angle LCD Touchscreen
  • Kit includes Rebel SL3 camera & 18-55mm lens
Colour:
Black
Canon EOS REBEL SL3 w/18-55mm f/4-5.6 IS STM Lens - Black Canon EOS REBEL SL3 w/18-55mm f/4-5....
SAVE $98   $901.99 Add to Cart
FREE SHIPPING Available
Find it for less? Let us know.
Web Availability: Special Order
This product will be Special Ordered just for you from the manufacturer. We do not stock this item due to its uniqueness or import schedule. Special Order items are Final Sale, see our Return Policy for details.
Vistek Locations
  • Toronto Special Order
  • Ottawa Special Order
  • Mississauga Special Order
  • Calgary Special Order
  • Edmonton Special Order
Please call and verify availability at the store as stock changes daily.

Overview

Compact with Impact

Whether you're a first time SLR user, an aspiring photo enthusiast, or someone looking to capture those amazing family moments, the Canon EOS Rebel SL3 can be the perfect companion. It's the smallest and lightest EOS DSLR camera to date*, and is equipped with 4K recording capability, Canon's Dual Pixel CMOS AF, and a vari-angle LCD for selfies and fun angles. Its 24.1 Megapixel (APS-C) CMOS Sensor combines with the powerful DIGIC 8 Processor for amazing performance and results, and the EOS Rebel SL3 even lets you channel your creativity with options like 4K Time-lapse movies and Creative Assist. Wherever you are and wherever you go, the EOS Rebel SL3 camera makes it simple to capture stunning photos and videos to view and share.

Key Features:

  • Lightest, Smallest EOS DSLR Camera
  • High Image Quality with 24.1 Megapixel CMOS (APS-C) Sensor
  • Fast and Accurate Dual Pixel CMOS AF with Eye Detection AF
  • 4K Video, 4K Time-lapse Movie
  • Vari-angle Touch Screen, 3.0-inch LCD
  • Built-in Wi-Fi & Bluetooth Technology with Auto Image Transfer
  • DIGIC 8 Image Processor, ISO 100-25600
  • Optical Viewfinder with a 9-point AF System
  • Easy Operation

Lightest, Smallest EOS DSLR Camera

The EOS Rebel SL3 is the lightest and smallest Canon EOS DSLR camera to date*. Its compact construction is accompanied by excellent usability, including a rounded grip that can sit comfortably in your hand. Conveniently sized for everyday use, the EOS Rebel SL3 means less missed opportunities and more memories preserved.

High Image Quality with 24.1 Megapixel CMOS (APS-C) Sensor

The Canon EOS Rebel SL3 camera features a powerful 24.1 Megapixel CMOS (APS-C) sensor that can capture high-resolution images and beautiful 4K video. Take photos and videos with fine details and dynamic, rich colors from the deepest reds to emerald greens to lush blues and purples. Simply turn the camera on and feel confident that the results will be stunning.

Fast and Accurate Dual Pixel CMOS AF with Eye Detection AF

The EOS Rebel SL3 lets you shoot with Dual Pixel CMOS AF for fast, accurate autofocus that helps you get the photo you want right as the moment happens. The EOS Rebel SL3 camera features an expansive focus area of approx. 88% horizontal and 100% vertical^ when working with select compatible EF lenses. The Eye Detection AF analyzes the image and automatically determines where to focus based on your subject's eyes, helping you capture a treasured headshot or a once-in-a-lifetime moment with your best friend in sharp detail.

4K Video, 4K Time-lapse Movie

Capture 4K videos at a frame rate of up to 24p for high definition, cinematic results.

Recording at almost four times the resolution of Full HD, you can see your subject in stunning clarity. Beautiful time-lapse videos can also be created in 4K simply and easily with the dedicated Time-lapse Movie mode. You can also harness the power of 4K frame cropping^ to extract still images from your video recordings.

All of this is possible in-camera without the need for additional software.

 

Movie Digital IS

The EOS Rebel SL3 camera features a 5-axis Image Stabilization function that helps capture stable and smooth movies, correcting not only the subject in motion but also camera shake. This Digital IS works regardless of the lens being used, and is further enhanced when used with an IS lens.

Vari-angle Touch Screen, 3.0-inch LCD

The EOS Rebel SL3 camera features a 3.0-inch Vari-angle Touch Screen LCD that can be ideal for composing and reviewing your photos. Tap the screen during Live View while taking photos or videos and thanks to Dual Pixel CMOS AF, the EOS Rebel SL3 will quickly lock focus to that location in the image. Touch gestures can be used for zooming in or swiping through images after you've taken them, and menu and quick control settings can be accessed quickly and easily. In addition, the Vari-angle Touch Screen LCD lets users capture high-quality selfie shots with ease.

Built-in Wi-Fi & Bluetooth Technology with Auto Image Transfer.

  • Built-in Wi-Fi Capability

    The EOS Rebel SL3 camera is designed to make connecting to a Wi-Fi®** network fast and easy. It can exchange data with other Wi-Fi® connected compatible Canon cameras, and transfer files directly to a compatible smart device using the Camera Connect app. The Wi-Fi® capability lets you share and upload directly to various web services like CANON iMAGE GATEWAY^, Facebook® and YouTube® as well as print directly to compatible wireless Canon printers.
     

  • Built-in Bluetooth Capability

    Bluetooth pairing helps you connect the camera to compatible smart devices using the free Canon Camera Connect app*. To customize the Bluetooth® function, simply click on the DISP button located on the top of the camera. In addition, Bluetooth® lets you connect to the optional Wireless Remote Control BR-E1 for remote shooting as well as pick up GPS shooting location data from the user's compatible smartphone.
     

  • DIGIC 8 Image Processor, ISO 100-25600

    The DIGIC 8 Image Processor helps produce high image quality and fast operation, even in in low light. When using high ISO settings, the image processor helps keep results sharp and detailed in virtually any lighting situation. Powerful all around, the DIGIC 8 Image Processor helps ensure your photos and videos look sharp and lifelike with minimal noise or grain.
     

  • Optical Viewfinder with a 9-point AF System

    To help you frame your ideal shot, the Canon EOS Rebel SL3 camera incorporates a fully featured optical viewfinder with a wide-area, 9-point AF system that is designed to achieve sharp focus in an instant. This sophisticated AF system makes it easy to capture the action, no matter where the subject moves - even in bright light situations. 63-zone evaluative metering helps the EOS Rebel SL3 achieve optimal exposure with a diverse array of subjects and lighting conditions.

Easy Operation

The EOS Rebel SL3 is designed to allow users to operate almost every feature while looking through the OVF (optical viewfinder). The camera features various operating controls, such as buttons, switches, and dials, that make them easy for the user to locate and operate.

  • Creative Assist

    Making it simple to change camera settings and see the results in real time, the Canon EOS Rebel SL3's built-in Creative Assist feature helps you find just the right look to match the emotion or tone of the image. With effects such as brightness, contrast and saturation easily found on one menu, the EOS Rebel SL3 is a convenient tool for getting great looks and experimenting with different styles.
     

  • Feature Assistant

    With its convenient Feature Assistant function, the EOS Rebel SL3 camera helps users take advantage of its advanced features and create impressive photos with ease. By explaining and illustrating the camera's shooting modes and their effects with sample photos of each mode, the Feature Assistant encourages experimentation and provides guidance for creating amazing photographs.
     

  • Shooting Mode Guide

    The EOS Rebel SL3 features a mode dial on the top of the camera to provide quick and easy access to multiple shooting mode functions. Each mode displays an explanation and example to understand the meaning of that specific style - making this camera easy to use. There's even a Smooth Skin mode that offers five levels of skin smoothing to make the skin appear soft.

What's Included

EOS Rebel SL3 DSLR Camera Body (Black)
EF-S 18-55mm f/4-5.6 IS STM Lens
LP-E17 Battery Pack
LC-E17 Battery Charger
EW-400D Wide Strap
Eyecup Ef

Reviews

Product Specifications

EOS REBEL SL3 w/18-55mm f/4-5.6 IS STM Lens

Type Digital AF/AE single-lens reflex camera with built-in flash
Recording Media
SD/SDHC/SDXC memory cards
• SD speed class-compatible
• UHS compatible
• High-speed writing is supported when a UHS-I compatible SD card is used.
• Multimedia cards (MMC) cannot be used (card error will be displayed).
Image Format Approx. 22.3 x 14.9mm (APS-C)
Compatible Lenses Canon EF lenses (including EF-S lenses, excluding EF-M lenses)
Lens Mount Canon EF mount

Image Sensor

Type CMOS sensor (supporting Dual Pixel CMOS AF)
Effective Pixels Approx. 24.1 megapixels
Pixel Unit Approx 3.72 μm square
Total Pixels Approx. 25.8 megapixels
Aspect Ratio 3:2 (Horizontal:Vertical)
Color Filter RGB primary color filters
Low Pass Filter Installed in front of the image sensor, non-detachable
Dust Deletion Feature
(1) Self Cleaning Sensor Unit
• Removes dust adhering to the low-pass filter.
• Self-cleaning activated automatically (taking approx. 2 sec.) when power is turned on or off. Manual operation also possible (taking approx. 8 sec.).
• After the cleaning is performed, the camera will automatically restart (Power OFF to ON).
• When you use Multi Shot Noise Reduction, “Clean now” cannot be selected.
(2) Dust Delete Data acquisition and appending
• The coordinates of the dust adhering to the low-pass filter are detected by a test shot and appended to subsequent images.
• The dust coordinate data appended to the image is used by the provided software to automatically erase the dust spots.
(3) Manual cleaning (by hand)

Recording System

Recording Format
Compliant to Design rule for Camera File system 2.0 and Exif 2.31*
* Supports time difference information
Image Format JPEG, RAW (14-bit Canon original), C-RAW (Canon original)
File Size 3:2 Aspect Ratio
     Large: 6000 x 4000
    Medium: 3984 x 2656
    Small 1: 2976 x 1984
    Small 2: 2400 x 1600
    RAW/C-RAW: 6000 x 4000

4:3 Aspect Ratio
     Large: 5328 x 4000*
     Medium: 3552 x 2664
     Small 1: 2656 x 1992
     Small 2: 2112 x 1600*
     RAW/C-RAW: 6000 x 4000

16:9 Aspect Ratio
     Large: 6000 x 3368*
     Medium: 3984 x 2240*
     Small 1: 2976 x 1680*
     Small 2: 2400 x 1344*
     RAW/C-RAW: 6000 x 4000

1:1 Aspect Ratio
     Large: 4000 x 4000
     Medium: 2656 x 2656
     Small 1: 1984 x 1984
     Small 2: 1600 x 1600
     RAW/C-RAW: 6000 x 4000

* Indicate an inexact proportion.
  • Multiple aspect ratios (1:1, 4:3, and 16:9) can be specified in Live View Shooting.
  • Values for Recording Pixels are rounded off to the nearest 100,000th.
  • JPEG images are generated in the set aspect ratio.
  • RAW/C-RAW images are generated in [3:2], and the set aspect ratio is appended
File Numbering

The following types of file numbering can be set:
(1) File numbering methods
      a. Continuous numbering
          i. The numbering of captured images continues even after you replace the card.
     b. Auto reset
         i. When you replace the card, the numbering will be reset to start from 0001. If the
            new card already contains images, the numbering will continue from the last
           recorded image in the card.
(2) Manual reset
      a. Resets the file number to 0001, and creates a new folder automatically.

RAW + JPEG
Simultaneous Recording
Simultaneous recording of any combination of RAW/C-RAW and JPEG image-recording quality is supported.
Colour Space (Still Photos) sRGB/Adobe RGB
Picture Style (1) Auto
(2) Standard
(3) Portrait
(4) Landscape
(5) Fine Detail
(6) Neutral
(7) Faithful
(8) Monochrome
(9) User Defined 1–3
  • In Basic Zone modes, [Auto] will be set for <Fish-eye effect> and <HDR art standard> of the <Creative
  • filters> mode, and [Standard] will be set for other modes.
  • In Creative Zone modes, you can select or set the Picture Style.
  • [Auto] is the default setting for [User Def. 1–3]

White Balance

Settings (1) Auto (Ambience priority/White priority)
(2) Daylight
(3) Shade
(4) Cloudy*
(5) Tungsten light
(6) White fluorescent light
(7) Flash
(8) Custom (Custom WB)
* Effective also in twilight and sunset
Auto White Balance Option between ambience priority and white priority settings
Colour Temperature
Compensation
Blue/amber bias: ±9 levels
Magenta/green bias: ±9 levels
* Corrected in reference to the current WB mode's color temperature.
* Blue/amber and magenta/green correction can be set at the same time

Viewfinder

Type Eye-level SLR (with fixed pentamirror)
Coverage Approx. 95% vertical/horizontal coverage (at approx. 19mm eye point and Large image size)
Magnification Approx. 0.87x/24.5° (with 50mm lens at infinity, -1 m squared)
Eye Point Approx. 19mm (at -1 m squared from eyepiece lens center)
Dioptric Adjustment Range Adjustable from approx. -3.0 - +1.0 m squared (dpt)
Focusing Screen Fixed
Mirror Quick-return all-surface half mirror
Viewfinder Information Spot metering circle, AF point activation indicator, AF point, ISO speed indicator, Focus indicator, Maximum burst, ISO speed, Highlight tone priority, Exposure level indicator, Exposure compensation amount, AEB range, Red-eye reduction lamp ON, Exposure compensation, Aperture, Shutter speed, Bulb exposure, FE lock, Busy, Built-in flash recharging, No card warning, Card error, Card full warning, Error code, Flash exposure compensation, High-speed sync, FE lock / FEB in-progress, Flash-ready, Improper FE lock warning, AE lock, AEB in-progress, Warning icon.
Depth of Field Preview Provided with customized DISP button settings.

Autofocus

Type TTL secondary image-forming phase-difference detection system with AF-dedicated sensor
AF Points 9 points
Center AF point is AF cross-type supporting f/5.6.
Center AF point is vertical line-sensitive supporting f/2.8.
Other AF points is vertical line-sensitive or horizontal line-sensitive AF supporting f/5.6.
AF Working Range With One-Shot AF, at 73°F/23°C, ISO 100
EV -0.5–18 (center AF point)
EV 0.5–18 (other AF points)
(Based on Canon’s testing standards and environment)
Focusing Modes (1) Autofocus
     1. One-Shot AF
     2. AI Servo AF
     3. AI Focus AF
        • Switches between One-Shot AF and AI Servo AF automatically.
(2) Manual focus
AF Point Selection
 
(1) Manual selection
(2) Auto selection
      • Manually selectable in Basic Zone modes (except Special Scene Candlelight and 
        Creative Filters Fish-eye effect and Miniature effect)
AF Assist Beam (1) Built-in flash
     • Not supported
(2) External flash
     • Infrared
     • Intermittent firing

Exposure Control

Metering Modes 63-zone metering sensor
(1) Evaluative metering (linked to all AF points)
(2) Partial metering (center, approx. 9.0% of viewfinder)
(3) Spot metering (center, approx. 4.0% of viewfinder)
(4) Center-weighted average metering
Metering Range EV 1.0 - EV 20.0 (at 73°F/23°C, ISO 100, evaluative metering)
ISO Speed Range Manual Setting

Normal: ISO 100-25600 (in whole-stop increments)
Expanded: ISO 51200
 
  • When Highlight tone priority is set to [Enable] or [Enhanced], minimun ISO speed is ISO 200.
  • Maximum ISO speed cannot be set to H (equivalent to ISO 51200)
AE Lock (1) Auto AE lock
  • In the One-Shot AF mode with evaluative metering, AE lock takes effect when focus is achieved.
(2) Manual AE lock
  • In the P, Tv, Av and M modes, enabled with the AE lock button. (Press again to update.)
  • Possible with all metering modes.

Shutter

Type Vertical-travel, mechanical, focal-plane shutter with all speeds electronically-controlled
* Electronic 1st curtain and mechanical 2nd curtain
Shutter Speeds

Creative Zone: 1/4000 to 30 sec., bulb

  • X-sync at 1/200 sec.
Basic Zone: 1/4000 to 1 sec.

 

Shutter Release Soft-touch electromagnetic release
Self Timer 10-sec. delay, 2-sec. delay, continuous shooting after 10 sec. (2 to 10 shots)
Shutter Lag Time

With SW-1 ON, time lag between SW-2 ON and start of exposure: approx. 0.075 sec.

  • Based on Canon testing standards.
  • Time lag with the aperture stopped down by 3 stops or less from the open aperture.
  • Release time lag will become longer for Live View shooting, Silent single shooting or Silent continuous shooting.

Built-in Flash

FE Lock Provided

External Speedlite

Flash Metering E-TTL II autoflash (Evaluative, Average), FE Lock
Flash Exposure Compensation

±2 stops in 1/3- or 1/2-stop increments

  • Flash exposure compensation for built-in flash and external Speedlite can be set from the camera.
FE Lock Provided
External Flash Settings

The camera can set the following with EX series Speedlites:

  • The actual setting options will differ depending on the Speedlite used.
(1) External flash control
  • Flash firing, E-TTL II metering, Flash mode, Wireless functions, Flash zoom, Shutter synchronization, Flash exposure compensation, Flash exposure bracketing and Clear settings.
  • The radio wireless flash functions can be set from the camera.
(2) External flash Custom Function setting
  • The setting options for both (1) and (2) will differ depending on the Speedlite used.

Drive System

Drive Modes

(1) Single shooting
(2) High-speed continuous shooting

  • Max. approx. 5.0 shots/sec. (One-Shot AF and AI Servo AF)
  • Maximum continuous shooting speed with 1/500 sec. or faster shutter speed, EF 50mm f/1.8 STM lens, maximum aperture (varies depending on the lens), with a fully-charged Battery Pack LP-E17 and at room temperature (73°F/23°C).
(3) Silent single shooting
  • Creative Zone supported, Basic Zone not supported.
  • [AI Servo AF] and [AI Focus AF] are not available. (Only One-Shot AF is available.)
(4) Silent continuous shooting
  • Max. approx. 2.5 shots/sec.
  • Creative Zone supported, Basic Zone not supported.
  • [AI Servo AF] and [AI Focus AF] are not available. (Only One-Shot AF is available.)
(5) Self-timer: 10 sec./remote control
  • Compatible with Wireless Remote Controller BR-E1.
  • Countdown is shown on the screen.
  • Incompatible with accessories using the infrared transmission system as Remote Controller RC-6.
(6) 2 sec. self-timer
(7) Continuous shooting after 10 sec. self-timer (2 to 10 shots)

Live View Functions

Shooting Modes Still photo shooting and video shooting
Focusing
  • Dual Pixel CMOS AF
  • Dual Pixel CMOS AF is possible with all EF and EF-S lenses.
  • Contrast AF is not provided.
  • Contrast detection*
* When recording 4K movies or 4K Time-lapse movies.
  • Manual focus
  • Magnifying the image by 5x or 10x for manual focus possible.
Metering Modes

Real-time metering with image sensor

  • AE lock possible. The metering timer setting can be changed.
  • Evaluative metering (315-zone)
  • Partial metering (center, approx. 6.0% of Live View screen)
  • Spot metering (center, approx. 2.6% of Live View screen)
  • Center-weighted average metering
  • AE lock possible. The metering timer setting can be changed.
Metering Range EV 0-20 (at 73°F/23°C, ISO 100, evaluative metering)
Grid Display
  • Off
  • 3x3
  • 6x4
  • 3x3+diag

Video Shooting

File Format

MP4
Video: MPEG-4 AVC/H.264

  • Variable (averaged) bit rate
  • Audio: AAC
Video Recording Size and Frame Rates 4K*
3840 x 2160
23.98 fps
Compression Method: IPB (Standard)

Full HD
1920 x 1080
59.94 fps
29.97 fps
IPB (Standard)/ IPB (Light)

HD
1280 x 720
59.94 fps
29.97 fps
IPB (Standard)

HDR movie
1920 x 1080
29.97 fps
IPB (Standard)

4K* Time-lapse movie
3840 x 2160
29.97 fps
ALL-I

Full HD Time-lapse movie
29.97 fps
ALL-I

* The image is cropped around the center of the image sensor.
Focusing
  • Dual Pixel CMOS AF
  • Dual Pixel CMOS AF is possible with all EF and EF-S lenses.
  • Contrast AF is not possible.
  • Manual focus
  • Magnifying the image by 5x or 10x for manual focus possible (not possible during movie shooting).
Range Full range (0-255)
Exposure Compensation Up to ±3 stops in 1/3- or 1/2-stop increments

LCD Monitor

Type TFT color, liquid-crystal monitor
Monitor Size 3.0-inch (screen aspect ratio of 3:2)
Approx. 2.95 in./7.50cm diagonal (approx. 2.46 in./6.24cm width, approx. 1.64 in/4.16cm height)
Pixels Approx. 1.04 million dots
Coverage Approx. 170° vertically and horizontally
Brightness Control Adjustable to one of seven brightness levels
Coating

Clear View LCD II

  • Anti-smudge coating not applied.
  • Anti-reflection coating not applied.
Interface Languages 29 (English, German, French, Dutch, Danish, Portuguese, Finnish, Italian, Ukraine, Norwegian, Swedish, Spanish, Greek, Russian, Polish, Czech, Hungarian, Vietnamese, Hindi, Romanian, Turkish, Arabic, Thai, Simplified/Traditional Chinese, Korean, Malay, Indonesian, and Japanese)

Playback

Display Format
  • Single-image display
  • No information display
  • Basic information display
  • Detailed shooting information display
  • Basic shooting information
  • Lens information and RGB histogram
  • White balance
  • Picture Style and sharpness
  • Contrast, color saturation and color tone
  • Color space and noise reduction
  • Lens aberration correction
  • GPS information (when GPS Receiver is used)
  • Index display
  • 4-image
  • 9-image
  • 36-image
  • 100-image
Highlight Alert With detailed information display, overexposed highlight areas with no image data will blink.
Histogram Brightness and RGB

Quick Control Function

Items Pressing the Quick Control button displays the Quick Control screen during viewfinder shooting, Live View shooting, movie shooting and playback.
After selecting an item, you can select contents by operating the Main Dial.

Image Protection and Erase

Protection
  • Single image (select image)
  • Select range
  • All images in a folder
  • All images in a card
  • All found images (only during image search)
  • RAW/C-RAW images and movies cannot be specified for printing.
Erase Except protected images
  • Select image to erase
  • Select range
  • All images in a folder
  • All images in a card
  • All found images (only during image search)

Direct Printing

Compatible Printers Images can be sent via Wi-Fi® to a PictBridge-compatible (Wireless LAN) printer and printed.

Interface

USB Terminal Hi-Speed USB (USB 2.0)
  • For PC communication
  • For Connect Station connection
Video Out Terminal

Type C (Resolution switches automatically)

  • Video is not displayed unless the video system is correctly set for the connected TV set, [NTSC] or [PAL].
Extension System Terminal 3.5mm diameter stereo mini jack
  • Directional Stereo Microphone DM-E1 connection

Power Source

 
Battery Battery Pack LP-E17 x 1
  • With the AC Adapter AC-E6N and DC Coupler DR-E18, AC power operation is possible.
Battery Check Automatic battery check when the power switch is turned ON. Displayed in 4 levels.
Power Saving Power turns off after the set time (10/30* or 30 sec., 1, 2, 4, 8 or 15 min.) of non-operation elapses.
* Normally 10 sec. is set. 30 sec. will be set for function setting, Live View shooting, image playback, etc.
Date/Time Battery Built-in secondary battery When fully-charged, the date/time can be maintained for approx. 3 months
  • Recharge time: approx. 8 hrs.
  • To become capable to maintain the right date/time for 3 months after main battery power depletion.
Start-up Time Approx. 0.2 sec. (based on CIPA testing standards)

Dimensions and Weight

Dimensions (W x H x D) Approx. 4.82 x 3.65 x 2.75 in. (122.4 x 92.6 x 69.8mm)
    •    CIPA compliant.
Weight Black
Approx. 15.84 oz. / 449g (Including battery and card)
Approx. 14.18 oz. / 402g (Body only)

White
Approx. 15.91 oz. / 451g (Including battery and card)
Approx 14.25 oz. / 404g (Body only)
Operating Environment
Working Temperature Range 32-104°F/0-40°C
Working Humidity Range 85% or less

Questions & Answers

Canon EOS REBEL SL3 w/18-55mm f/4-5.6 IS STM Lens - Black

Looking for a personal touch? Not sure if you are choosing the right product? Our staff is here to help.

We want to make sure you get the right product for your needs.
Our staff will help you understand the options available so you can be confident in your purchase.

As the country’s leading Professional Imaging retailer, Vistek is in the perfect position to ensure you make the right choice.
Contact us today for a personal touch.